Building on a vibrant history and community vision
ThriveOn King is an inclusive community hub located in the heart of Milwaukee’s Bronzeville district. The iconic Gimbels-Schuster’s building was redeveloped through the shared vision of neighborhood residents and partners of the ThriveOn Collaboration to create a welcoming space for people to gather and work together toward a healthy, equitable, thriving community for all.
As home to the Greater Milwaukee Foundation, the Medical College of Wisconsin’s community engagement programs, nonprofit partners, mixed-income apartments, and one of the most culturally significant art exhibitions in the city, ThriveOn King is a model for place-based investment and community-centered change.
What's Happening at ThriveOn King
Recognition and Gratitude
It is both humbling and rewarding to receive the positive feedback we’ve been getting from our community! Here are just a few of the multiple honors ThriveOn King has received this year:
- Milwaukee Business Journal’s 2025 Real Estate Award in the Social Impact category
- Cream of the Cream City Award in the Commercial Rehabilitation category from City of Milwaukee Historic Preservation Commission
- (City of Milwaukee) Mayor’s Design Award in the category of Neighborhood Renaissance
We send our profound gratitude to the city, the media and the entire community!
The Bronzeville area has a rich history of homeownership and long-term residents who wish to remain a part of the fabric of the community. The Residences at ThriveOn King offers opportunities to do so.
The development just celebrated its grand opening in June - marking yet another milestone as part of the overall ThriveOn King project. It features 90 units of mixed-income housing, 27 of which are designed for individuals ages 55 and above.
Greater Milwaukee Foundation
This 110-year-old community foundation serves the region from its nearly 28,000 sq-ft headquarters on the 4th Floor. Its strategic priorities include early childhood education, affordable housing, economic opportunity and overall quality of life.
Learn more about the Greater Milwaukee Foundation
Medical College of Wisconsin
MCW brings together the most inquisitive minds in science, medicine, education and community engagement to solve the toughest challenges in health and society today. MCW occupies nearly 56,000 total square feet of space on Floors 2 and 3.
Learn more about the Medical College of Wisconsin
Versiti BloodCenter of Wisconsin’s programs advance health and wellness through community engagement and research, and phlebotomist training and employment.
The Malaika Early Learning Center offers high-quality, early childhood education for infants and toddlers in the neighborhood. They also oversee professional development programs for early education providers.
JobsWork MKE is a proven nonprofit whose comprehensive program helps community residents achieve sustainable employment while strengthening neighborhood economies.
Operated by Kinship Community Food Center, this café offers scratch-made, healthy food while providing paid workforce training in culinary arts, urban farming, and hospitality.
ThriveOn King Public Artwork
Arts to Bring Inspiration and History to ThriveOn King
Over 20 acclaimed and home-grown artists will bring the history, heritage and culture of Bronzeville to life throughout the first floor of ThriveOn King. From tile to embroidery, painting to sculpture, the art of ThriveOn King will vary in size, medium and placement, but collectively, the works will immerse guests in the legacy, vibrancy and potential of Milwaukee’s Black community.
Neighborhood residents have emphasized the importance of art to the community and have helped lead plans to ensure its meaningful integration into ThriveOn King since the project’s inception. We are excited to see these inspirational works coming to life and to start showing the community how their perspective is being honored.
Check out the latest details, including featured artists and how they were selected, in our latest press release!
ThriveOn King Public Space Naming
Honoring the Past, Inspiring the Future
Community residents, along with key ThriveOn Collaboration stakeholders and partners, have nominated past and present African American leaders for special recognition within the ThriveOn King building. Our partners in philanthropy are sponsoring prominent public spaces throughout ThriveOn King’s first floor to be identified and named after these esteemed leaders.
Together, these leaders have made, and continue to make, extraordinary contributions to the Black community, directly connected to the ThriveOn priorities of housing, early childhood care and education, wellness, community engagement and economic opportunity.
The names of our honorees are currently being revealed. Check them out here!
An Inspired Location
ThriveOn King is located at 2153 N. Dr. Martin Luther King Jr. Drive, the nexus of three vital north side neighborhoods – Halyard Park, Harambee and Brewers Hill. The location was selected because it offers a great opportunity for catalytic impact and for realizing the vision to bring economic and social benefit to communities of color disproportionately affected by disparities.
Plan Your Visit
ThriveOn King is located at 2153 N. Dr. Martin Luther King Jr. Drive. It is open to the public from 7 a.m.-5 p.m., Monday through Friday, and 10 a.m.-5 p.m. on Saturday. Kinship Café is open to the public Monday through Friday, 7 a.m.-2 p.m.
Parking is available in the parking structure, located on the southwestern corner of the property at 320 W. Lloyd St.